With Children in mind!
Simple books inspired by love and craftsmanship, created to promote education and interaction. Taffy Books: a small, yet vibrant paper bridge between children and their parents. A colorful way to grow together. Taffy Books specializes in books for children up to six years of age. The basic concept behind each Taffy Books publishing project is the transition from objective to subjective. This change of perspective is the key factor in representing an authentic world of childhood, seeing the world through the eyes of children and respecting their feelings… books that are authentically made-to-measure. The objective of our task is to capture the intimacy of a child’s thoughts, presenting a world in tune with his psychology, where the narration is always focused on his emotions and daily experiences. Our books are educational, supported by a simple narrative: a “little story” to facilitate a child’s emotional and cognitive journey. From the very beginning, the philosophy behind our idea has been to make books that children would perceive as a “true object” or a “true character”. Books to play with, as well as to learn from, through the story of the object or character they represent. Books with multiple subjects and with more importance given to the character itself than to the background imagery, providing a greater focus on subjective emotion than on objective description. The accurate and detailed paper engineering, die-cut lines, and specific color separation process make Taffy Books genuinely unique.